Where Are You at Your Digital Transformation Journey?

CDM Digital Transformation

In the age of digital, how important is understanding your customer to you? It is a loaded question, but one that companies are bound to ask. According to a report by Altimeter, the majority of companies are using the changing behavior of their customers as a catalyst for their digital transformation efforts.

Furthermore, mapping out customer journeys, designing omnichannel strategies, and designing products and services centered on customer experience are the top priorities of digital transformation. A snapshot of digital transformation priorities based on Altimeter’s report can be found below.

Digital Transformation Priorities

Moreover, according to the same Altimeter report, only 41% of companies have actually started acting on their journey to digital transformation. Where are you in the digital transformation journey?

Journey Mapping and Customer Research (Digital Transformation)

At CDM, we champion digital transformation through learning. Leveraging on our tested learning methodology, we equip organizations with the right mindset and skills to kickstart their own digital transformation. Mapping out an agile customer journey and an omnichannel strategy are just some of the learning opportunities in our Digital Transformation Leadership Corporate Programs.

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